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The Customer Analysis Process

Home 2112 Direct Marketing Services Customer and Market Analysis The Customer Analysis Process
The three step process below shows the basic steps involved with our Customer Analysis Service that creates a demographic profile of your customers.

The information generated by this process can be very useful to your business as it enables you to understand what your customer ‘look like’ which then helps you to create your marketing materials aimed specifically at them.

It also allows us to identify where the people who are most likely to buy your products or services live to you can target them with our Leaflet Distribution Service, for example.

1
Customer Post Codes

You provide a list of the postcodes of your customers along with any other relevant data.

2
Analyse the Data

We analyse the postcode data and work out the demographic makeup of your customer base.

3
Using the Results

We provide maps showing where your customers live and where the best areas to target are.

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